It's always good news when Marketing Operations gets somewell-deservedink from the mainstream marketing media. Despite growing interest, there's still comparatively little [...]
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Yep, Marketing Operations 2.0 is really upon us! I'm going to be presenting a web seminar on the topic, "Marketing Operations: MObilizing Marketing in a Web [...]
I'm pleased to announce that the Marketing and Sales SIG of the Project Management Institute will be sponsoring a live webinar featuring yours truly on Thursday, March [...]
In Fall 2007 Marketing Operations Partners published the benchmarking study, "Journey to Marketing Operations Maturity." At the time, the study found that the biggest challenge marketers faced [...]
As many of you know, earlier this month I was the featured presenter in the webcast, "Marketing Operations: Where Project Management Meets Marketing", sponsored by the Project Management [...]
I am working on a book on Marketing Operations, tentatively titled: Change Marketing's MO Now! The Imperative for Marketing Operations in an accountability-obsessedbusiness world. The general premise of the book is [...]
As May comes to a close, I must say this has been a monumental month for my family. My 13-year-old daughter, Miranda, has recently become a Bat Mitzvah, an initial [...]
Fresh off my two-dayMarketing Operations workshop in Hong Kong, I'm conducting a Best Practices in Marketing Operations workshop for the Silicon Valley Chapter of the American Marketing Association [...]
I'm moderating the panel Best Practices in Marketing Operations: The Journey to MO Maturity on Tuesday, November 13th. I have space available for up to 3 VPs of Marketing, [...]
The upcoming Marketing Operations conference in Hollywood November 12–13 looks to be the best MO event Henry Stewart has ever produced. What's that, you [...]